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Google News Initiative announced to combat fake news and help publishers

Google News Initiative announced to combat fake news and help publishers

In addition to this, the company has also announced Subscribe with Google, that makes it easier for you to subscribe to your favourite news publications and access them anywhere.

"We always haven't gotten it right", the company's chief business officer Philipp Schindler admitted to a crowd of journalists in NY and many more watching via livestream at Google offices around the world, including one in Toronto, on Tuesday.

Google's Jim Albrecht, the product management director, announced the initiative in a blog post Tuesday.

Sauerberg said not all tech giants have put publishers at the top of their priority lists, but for now, "I feel really good we're at the top of the list for Apple and for Google".

Google believes having a single point of subscription for news outlets will offer more ease to users, therefore funneling more money into publishers' pockets. The first one will look to combat misinformation during breaking news situations. Google says it's hoping to make this signal available to more news organizations this year.

Google also plans to help news outlets' bottom line by helping them pull in online subscribers. Google initially laid out the plan for Subscribe switch Google a year ago, but it is finally rolling out to various news outlets.

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Google has made a decision to get serious about cracking down on the spread of fake news and the algorithms that enable its platforms to circulate these untrustworthy sources. Launch partners for Subscribe with Google include Les Échos, Fairfax Media, the Financial Times, NYT, The Washington Post, The Telegraph and more.

It will also let readers buy subscriptions to news publications in as few as two clicks from a publisher's webpage using their Google account.

According to Schindler, the News Initiative is supposed to strengthen quality journalism, support sustainable business models, and empower newsrooms through technological innovation. It was one of several announcements the search giant made in NY to improve ties with publishers whose content helps Google sell advertising.

It's also why over the years, we've worked closely with the news industry to address key challenges.

They talk about increasing the integrity of the information that you see when breaking news drops, making sure that there are trust indicators next to stories to help you distinguish realness from fakeness, and investments in future programs to make sure young people aren't having their brains melted by constant fiction portrayed as news.

"We think that having to log in once can improve the user experiences in a small but important way", said Bonita Stewart, VP of global partnerships.


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